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Fall’19 Collection Preview | Our Event in New York

DONNA ZHONG

On March 28, we hosted our first ever event in New York!

We had the privilege to showcase a total of 8 looks alongside other designers with Flying Solo during New York Fashion Week at Pier 25 in February. However, we didn’t get a chance to present the other pieces from the Fall ’19 Collection, so we decided to organize an event and invite fashion influencers, friends and family to see them in person.

We were so grateful for the great turnout – everyone’s support means so much to us!

“I was nervous because it was our first event, but seeing everyone really gave me so much encouragement; I enjoyed meeting everyone and hearing some feedback about my pieces, too,” Donna said.

Since it was our first event, we displayed our previous collections as well as the Fall ’19 pieces to offer people the chance to see the journey of the brand.

At the event, some style content creators were able to style our pieces and shoot with fashion photographer Ashley Gallerani.

Agustina from @aguspanzoni styles a shirt from our Fall '19 collection with Wool Checker Pants.

Jessica from @jessicataylorstevenson in our Summer Back Tie Top and Patch Skirt.

We were so happy to hear from people later on about how they had a great time! Jessica Taylor from @jessicataylorstevenson, for instance, wrote to us: “…I had such an incredible time at the event! Thank you again for having me!”

To offer our guests a better event experience, we asked talented fashion illustrator Seohui Chi to join us and do live sketches! We absolutely adore the exclusive postcards she created for us, too! Check out more of her work here: https://www.s2ohuichiillustration.com/

Seohui Chi offered our guests live sketches at the event

We’d also like to take this opportunity to thank Erno Laszlo’s team for sponsoring the event by enriching our gift bags with their best-selling Eye Serum Masks and Pore Cleansing Clay Mask.

Feel free to email info@donnazhong.com should you have any questions; we’d love to hear from you!

Thank you for stopping by our blog.

Best,

The Donna Zhong Official Team

 


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